FAFA has teamed up with Maybelline New York- Kenya and 4th Street wine to bring Nairobi a Quarterly Fashion Party. The Debut of the show dubbed “The Fashion Party” takes place on the 27th of June (tomorrow; in case you have a tendency of losing track of time) at the Ebony Lounge on Museum Hill, Westlands.
It is set to be a fun experience as it is the first of its kind. The first hours of the evening will have interactive activity. There will be a chill-out fashion lounge hosted by What’s Good LIVE, featuring top 6AM DJs playing the best of the beats, Live Streaming from the What’s Good LIVE Red Carpet. There will bea dedicated 4th Street Wine bar and a showcase of a range of designer styles including: shoes, handbags, jewelry as well as a Maybelline pop-up shop with instant make-overs and a live fashion photo shoot by Emmanuel Jambo.
The Maybelline “Maybe it’s You” Campaign winner will be announced at the event as well marking the end of the Face Of Maybelline Search. The top ten finalists were picked a month ago and put through training under City Models Africa Casting Agency where they were taken through a mini-model boot camp. This was to equip them with different modeling skills such as identifying their walk styles and helping them find their identity to make them more discoverable as they are fresh faces to the modeling fraternity.
The Brand Manager Maybelline Kenya, Abigail Akatsa said “Our girls have to look, live and breathe fashion 24/7. With international brand ambassador like Jourdan Dunn, it is essential that the Face of Maybelline Kenya New York can hold her own amongst fashion models. Having a fashion icon like Ajuma train our girls, will build their confidence and give them a head start.”
The top ten finalists will have a chance to strut the runway dressed by the 6 young designers’ outfits for the fashion show. FAFA came to be during the 2008 Post election violence aiming to bridge cultures through fashion, art and music. The FAFA Fashion Party event looks to reach out to the younger fashionable generation seeking for great buys at pocket friendly prices.